:root{
  --terracota:#c1541f;
  --terracota-dark:#8f3c14;
  --oliva:#7c8a3d;
  --negro:#171310;
  --negro-2:#0f0d0b;
  --gbp-dark:#121212;
  --crema:#f4e9d8;
  --crema-2:#ece0cc;
  --blanco:#ffffff;
  --talavera:#1a76a3;
  --font-display:'Ultra', serif;
  --font-body:'Poppins', sans-serif;
  --radius:14px;
}

*,*::before,*::after{box-sizing:border-box;}
html{scroll-behavior:smooth;}
body{
  margin:0;
  font-family:var(--font-body);
  background:var(--crema);
  color:var(--negro);
  overflow-x:hidden;
}
img{max-width:100%;display:block;}
a{color:inherit;text-decoration:none;}
h1,h2,h3,h4{font-family:var(--font-display);font-weight:400;margin:0 0 .4em;letter-spacing:.5px;}
p{line-height:1.65;margin:0 0 1em;}
ul{margin:0;padding:0;list-style:none;}

.container{max-width:1140px;margin:0 auto;padding:0 24px;}
.container--center{text-align:center;}

/* progress bar */
.progress-bar{
  position:fixed;top:0;left:0;height:3px;width:0%;
  background:linear-gradient(90deg,var(--terracota),var(--oliva));
  z-index:1000;transition:width .1s linear;
}

/* nav */
.nav{
  position:fixed;top:0;left:0;right:0;z-index:900;
  display:flex;align-items:center;justify-content:space-between;
  padding:14px 32px;
  background:rgba(23,19,16,.0);
  backdrop-filter:blur(0px);
  transition:background .3s ease, backdrop-filter .3s ease, padding .3s ease;
}
.nav.is-scrolled{
  background:rgba(23,19,16,.85);
  backdrop-filter:blur(8px);
  padding:10px 32px;
}
.nav__brand img{height:34px;border-radius:6px;}
.nav__links{display:flex;align-items:center;gap:26px;font-size:.9rem;color:var(--crema);}
.nav__links a{opacity:.85;transition:opacity .2s;}
.nav__links a:hover{opacity:1;}
.nav__cta{
  background:var(--terracota);color:var(--blanco)!important;
  padding:8px 18px;border-radius:30px;opacity:1!important;
}

/* reveal animation */
.reveal{opacity:0;transform:translateY(28px);transition:opacity .8s ease, transform .8s ease;}
.reveal.is-visible{opacity:1;transform:translateY(0);}

/* word-by-word heading stagger (overrides the block-level reveal on h2 itself) */
h2.reveal{opacity:1;transform:none;}
h2 .word{
  display:inline-block;opacity:0;transform:translateY(.5em);
  transition:opacity .5s ease, transform .5s ease;
  transition-delay:calc(var(--i) * 0.045s);
}
h2.reveal.is-visible .word{opacity:1;transform:none;}

/* HERO */
.hero{
  position:relative;min-height:100vh;
  display:flex;flex-direction:column;align-items:center;justify-content:center;
  text-align:center;padding:120px 24px 60px;
  background:
    radial-gradient(circle at 20% 20%, rgba(255,255,255,.06), transparent 40%),
    radial-gradient(circle at 80% 80%, rgba(0,0,0,.15), transparent 45%),
    linear-gradient(160deg, var(--terracota) 0%, var(--terracota-dark) 60%, var(--negro) 130%);
  overflow:hidden;
}
.hero__texture{
  position:absolute;inset:0;
  background-image:
    repeating-linear-gradient(115deg, rgba(0,0,0,.05) 0 2px, transparent 2px 40px),
    repeating-linear-gradient(25deg, rgba(0,0,0,.04) 0 1px, transparent 1px 60px);
  mix-blend-mode:multiply;
  opacity:.6;
}
.hero__content{position:relative;z-index:2;max-width:760px;}
.eyebrow{
  text-transform:uppercase;letter-spacing:2.5px;font-size:.78rem;
  color:var(--crema);opacity:.85;margin-bottom:20px;font-weight:600;
}
.hero__logo{width:min(320px,70vw);margin:0 auto 24px;border-radius:18px;box-shadow:0 30px 60px rgba(0,0,0,.35);}
.hero__subtitle{
  font-size:clamp(1.1rem,2vw,1.5rem);color:var(--crema);max-width:600px;margin:0 auto 26px;
  font-weight:500;
}
.hero__meta{
  display:flex;flex-wrap:wrap;gap:14px;justify-content:center;margin-bottom:44px;
}
.hero__meta span{
  background:rgba(0,0,0,.25);color:var(--crema);
  padding:8px 16px;border-radius:30px;font-size:.85rem;border:1px solid rgba(255,255,255,.15);
}
.hero__scroll{display:inline-flex;flex-direction:column;align-items:center;gap:10px;color:var(--crema);font-size:.85rem;}
.hero__scroll-line{width:1px;height:50px;background:linear-gradient(var(--crema),transparent);animation:scrollpulse 2s infinite;}
@keyframes scrollpulse{0%{opacity:.2;}50%{opacity:1;}100%{opacity:.2;}}
.hero__credit{position:relative;z-index:2;margin-top:50px;color:var(--crema);opacity:.75;font-size:.85rem;}

/* sections */
.section{padding:110px 0;}
.section--crema{background:var(--crema);color:var(--negro);}
.section--negro{background:var(--negro);color:var(--crema);}
.section--gbp{background:var(--gbp-dark);color:var(--crema);}

.tag{
  display:inline-block;text-transform:uppercase;letter-spacing:2px;font-size:.78rem;font-weight:700;
  color:var(--terracota);margin-bottom:14px;
}
.tag--light{color:var(--oliva);}
h2{font-size:clamp(1.8rem,4vw,2.8rem);}
.section__lead{max-width:640px;font-size:1.08rem;opacity:.85;margin-bottom:50px;}
.section__lead--light{color:var(--crema);}

/* checklist */
.checklist{display:grid;grid-template-columns:repeat(auto-fit,minmax(260px,1fr));gap:18px;}
.checklist__item{
  display:flex;gap:14px;align-items:flex-start;
  background:var(--blanco);border:1px solid rgba(0,0,0,.06);
  padding:20px;border-radius:var(--radius);
}
.checklist__mark{
  flex:none;width:28px;height:28px;border-radius:50%;background:var(--oliva);color:#fff;
  display:flex;align-items:center;justify-content:center;font-size:.8rem;font-weight:700;
}
.checklist__item p{margin:0;font-weight:500;}

/* brandboard */
.brandboard{display:grid;grid-template-columns:1fr 1.2fr;gap:50px;align-items:center;}
.brandboard__logo img{border-radius:20px;box-shadow:0 30px 60px rgba(0,0,0,.4);}
.swatch-row{display:flex;gap:12px;margin-bottom:26px;flex-wrap:wrap;}
.swatch{
  flex:1;min-width:100px;height:80px;border-radius:10px;
  display:flex;align-items:flex-end;padding:10px;
  font-size:.75rem;color:#fff;font-weight:600;
}
.swatch--light{color:#171310;}
.brandboard__list li{margin-bottom:14px;opacity:.9;line-height:1.5;}

/* about */
.about{display:grid;grid-template-columns:.8fr 1.5fr;gap:44px;align-items:stretch;margin-bottom:60px;}
.about__photo{position:relative;display:flex;justify-content:center;align-items:stretch;}
.about__photo img{
  height:100%;
  width:auto;
  max-width:100%;
  object-fit:contain;
  object-position:bottom center;
  filter:drop-shadow(0 20px 30px rgba(0,0,0,.35));
  position:relative;
  z-index:1;
}
.about__photo::after{
  content:'';position:absolute;left:50%;bottom:0;transform:translateX(-50%);
  width:72%;height:4px;border-radius:4px;z-index:2;
  background:linear-gradient(90deg, transparent, var(--terracota), var(--oliva), transparent);
}
.about__gbp-logo{width:120px;margin-bottom:26px;}
.about__text p{opacity:.9;}
.stats{display:flex;gap:36px;margin-top:30px;flex-wrap:wrap;}
.stat__num{display:block;font-family:var(--font-display);font-size:2.4rem;color:var(--terracota);}
.stat__label{font-size:.8rem;opacity:.75;text-transform:uppercase;letter-spacing:1px;}

.referentes{border-top:1px solid rgba(255,255,255,.12);padding-top:40px;}
.referentes__title{font-weight:600;margin-bottom:22px;}
.referentes__title--ribbon{margin-top:44px;}
.referentes__note{margin-top:20px;font-size:.78rem;opacity:.55;font-style:italic;}

.referente-people{display:grid;grid-template-columns:repeat(6,1fr);gap:18px;}
.referente-card{display:block;text-align:center;}
.referente-card__photo{
  position:relative;height:150px;display:flex;align-items:flex-end;justify-content:center;
  margin-bottom:14px;
}
.referente-card__photo img{
  height:100%;width:auto;max-width:100%;object-fit:contain;object-position:bottom center;
  position:relative;z-index:1;filter:grayscale(.15);transition:filter .3s ease, transform .3s ease;
}
.referente-card__photo::after{
  content:'';position:absolute;left:50%;bottom:0;transform:translateX(-50%);
  width:78%;height:3px;border-radius:3px;z-index:2;
  background:linear-gradient(90deg, transparent, var(--oliva), var(--terracota), transparent);
}
.referente-card:hover .referente-card__photo img{filter:grayscale(0);transform:translateY(-4px);}
.referente-card__name{font-size:.8rem;font-weight:600;opacity:.85;margin:0;}

.logo-ribbon{
  overflow:hidden;margin-top:10px;
  -webkit-mask-image:linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
  mask-image:linear-gradient(90deg, transparent, #000 8%, #000 92%, transparent);
}
.logo-ribbon__track{
  display:flex;align-items:center;gap:20px;width:max-content;
  animation:ribbon-scroll 32s linear infinite;
}
.logo-ribbon:hover .logo-ribbon__track{animation-play-state:paused;}
.logo-chip{
  flex:none;width:130px;height:76px;background:#fff;border-radius:12px;
  display:flex;align-items:center;justify-content:center;padding:14px 18px;
  box-shadow:0 10px 20px rgba(0,0,0,.15);
}
.logo-chip img{max-width:100%;max-height:100%;object-fit:contain;}
.logo-img--invert{filter:invert(1);}
@keyframes ribbon-scroll{
  from{transform:translateX(0);}
  to{transform:translateX(-50%);}
}

/* pillars */
.pillars{display:grid;grid-template-columns:repeat(2,1fr);gap:24px;}
.pillar{
  background:var(--blanco);border-radius:var(--radius);padding:32px;
  border:1px solid rgba(0,0,0,.06);
  transition:transform .3s ease, box-shadow .3s ease;
}
.pillar:hover{transform:translateY(-4px);box-shadow:0 20px 40px rgba(0,0,0,.08);}
.pillar--wide{grid-column:span 2;}
.pillar__num{font-family:var(--font-display);color:var(--terracota);font-size:1.6rem;opacity:.5;}
.pillar h3{margin-top:8px;font-size:1.3rem;}
.pillar p{opacity:.85;}
.pillar__tags{display:flex;flex-wrap:wrap;gap:8px;margin-top:14px;}
.pillar__tags li{
  background:var(--crema-2);padding:6px 12px;border-radius:20px;font-size:.75rem;font-weight:600;
}
.pillar__note{
  background:var(--crema-2);padding:12px 16px;border-radius:10px;font-size:.85rem;margin-top:10px;
}

/* demo web + chat */
.demo{display:grid;grid-template-columns:1.1fr .9fr;gap:22px;margin-top:24px;}
.demo__browser{border-radius:12px;overflow:hidden;border:1px solid rgba(0,0,0,.08);background:#fff;box-shadow:0 20px 40px rgba(0,0,0,.08);}
.demo__browser-bar{background:#e8ddc9;padding:10px 12px;display:flex;gap:6px;}
.demo__browser-bar span{width:9px;height:9px;border-radius:50%;background:#c9bda3;}
.demo__browser-body{padding:26px;background:linear-gradient(160deg,var(--terracota),var(--terracota-dark));color:#fff;}
.demo__site-title{font-family:var(--font-display);font-size:1.4rem;margin-bottom:2px;}
.demo__site-sub{opacity:.85;font-size:.85rem;margin-bottom:18px;}
.demo__form{display:flex;flex-direction:column;gap:10px;}
.demo__field{background:rgba(255,255,255,.15);padding:10px 14px;border-radius:8px;font-size:.85rem;}
.demo__btn{background:var(--oliva);text-align:center;padding:10px;border-radius:8px;font-weight:600;font-size:.85rem;}

.demo__chat{border-radius:12px;overflow:hidden;border:1px solid rgba(0,0,0,.08);background:#0f0d0b;color:#fff;display:flex;flex-direction:column;}
.demo__chat-head{background:#1c1712;padding:12px 16px;font-size:.8rem;font-weight:600;color:var(--oliva);}
.demo__chat-body{padding:16px;display:flex;flex-direction:column;gap:10px;flex:1;}
.bubble{
  max-width:85%;padding:9px 14px;border-radius:14px;font-size:.8rem;opacity:0;transform:translateY(8px);
  transition:opacity .5s ease, transform .5s ease;
}
.bubble.is-shown{opacity:1;transform:translateY(0);}
.bubble--in{align-self:flex-start;background:#2a231c;border-bottom-left-radius:2px;}
.bubble--out{align-self:flex-end;background:var(--oliva);border-bottom-right-radius:2px;}

/* menu demo */
.menu-demo{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:24px;}
.menu-card{
  background:linear-gradient(160deg,#fff,var(--crema-2));
  border-radius:var(--radius);padding:22px;text-align:center;cursor:pointer;
  border:1px solid rgba(0,0,0,.06);position:relative;overflow:hidden;
  transition:transform .35s ease, box-shadow .35s ease;
}
.menu-card:hover,.menu-card:focus{transform:translateY(-6px) scale(1.02);box-shadow:0 24px 40px rgba(193,84,31,.2);}
.menu-card__img{font-size:2.6rem;margin-bottom:14px;transition:transform .4s ease;}
.menu-card:hover .menu-card__img{transform:scale(1.25) rotate(-6deg);}
.menu-card h4{margin-bottom:6px;font-size:1.05rem;}
.menu-card__desc{
  font-size:.8rem;opacity:0;max-height:0;transition:opacity .35s ease, max-height .35s ease, margin .35s ease;
  margin:0;
}
.menu-card:hover .menu-card__desc,.menu-card:focus .menu-card__desc{opacity:.8;max-height:60px;margin-bottom:8px;}
.menu-card__price{
  display:inline-block;font-weight:700;color:var(--terracota);
  transform:scale(0);transition:transform .3s ease .1s;
}
.menu-card:hover .menu-card__price,.menu-card:focus .menu-card__price{transform:scale(1);}
.demo__note{font-size:.78rem;opacity:.55;font-style:italic;margin-top:16px;}

/* generic stagger reveal (used across pillar demos) */
.stagger-item{opacity:0;transform:translateY(10px) scale(.9);transition:opacity .4s ease, transform .4s ease;}
.stagger-item.is-shown{opacity:1;transform:translateY(0) scale(1);}

/* pillar 01: estrategia visual */
.demo--strategy{display:grid;grid-template-columns:1.2fr .8fr;gap:22px;margin-top:24px;}
.strategy-map,.strategy-week{
  background:var(--crema-2);border-radius:12px;padding:22px;
}
.strategy-map__label,.strategy-week__label{font-size:.78rem;font-weight:700;text-transform:uppercase;letter-spacing:1px;opacity:.6;margin-bottom:16px;}
.strategy-map__track{
  position:relative;height:8px;border-radius:6px;
  background:linear-gradient(90deg, var(--terracota), var(--oliva));
  margin-bottom:10px;
}
.strategy-map__marker{
  position:absolute;top:50%;left:8%;transform:translate(-50%,-50%);
  background:var(--negro);color:var(--crema);font-size:.72rem;font-weight:600;
  padding:6px 12px;border-radius:20px;white-space:nowrap;
  box-shadow:0 8px 16px rgba(0,0,0,.25);
  transition:left 1.4s cubic-bezier(.22,1,.36,1);
}
.reveal.is-visible .strategy-map__marker{left:66%;}
.strategy-map__ends{display:flex;justify-content:space-between;font-size:.72rem;opacity:.65;margin-top:18px;}
.strategy-week__days{display:flex;gap:6px;margin-bottom:14px;}
.strategy-week__days span{
  width:30px;height:30px;border-radius:50%;display:flex;align-items:center;justify-content:center;
  font-size:.75rem;font-weight:600;background:var(--blanco);opacity:.5;
}
.strategy-week__days .is-active{
  background:var(--oliva);color:#fff;opacity:1;
  animation:pulse-soft 2s ease-in-out infinite;
}
.strategy-week__note{font-size:.82rem;opacity:.75;margin:0;}
@keyframes pulse-soft{
  0%,100%{box-shadow:0 0 0 0 rgba(124,138,61,.4);}
  50%{box-shadow:0 0 0 6px rgba(124,138,61,0);}
}

/* pillar 04: redes sociales visual */
.demo--social{display:grid;grid-template-columns:.85fr 1.15fr;gap:22px;margin-top:24px;align-items:start;}
.ig-card{background:var(--blanco);border-radius:14px;overflow:hidden;border:1px solid rgba(0,0,0,.08);box-shadow:0 20px 40px rgba(0,0,0,.08);}
.ig-card__head{display:flex;align-items:center;gap:10px;padding:12px 14px;}
.ig-card__avatar{width:34px;height:34px;border-radius:50%;object-fit:cover;}
.ig-card__name{font-weight:700;font-size:.85rem;margin:0;}
.ig-card__loc{font-size:.7rem;opacity:.6;margin:0;}
.ig-card__media{
  height:170px;display:flex;align-items:center;justify-content:center;font-size:3.4rem;
  background:linear-gradient(160deg,var(--terracota),var(--terracota-dark));
}
.ig-card__actions{display:flex;gap:14px;padding:12px 14px 4px;font-size:1.1rem;opacity:.8;}
.ig-card__likes{padding:0 14px;font-weight:700;font-size:.82rem;margin:6px 0 2px;}
.ig-card__likes .stat__num{display:inline;font-family:var(--font-body);font-size:.82rem;color:inherit;}
.ig-card__caption{padding:0 14px 16px;font-size:.78rem;opacity:.8;margin:0;}
.pipeline{background:var(--crema-2);border-radius:12px;padding:22px;height:100%;}
.pipeline__label{font-size:.78rem;font-weight:700;text-transform:uppercase;letter-spacing:1px;opacity:.6;margin-bottom:18px;}
.pipeline__steps{display:flex;flex-direction:column;gap:16px;}
.pipeline__step{display:flex;align-items:center;gap:12px;font-weight:600;font-size:.9rem;}
.pipeline__dot{
  width:28px;height:28px;border-radius:50%;background:var(--terracota);color:#fff;
  display:flex;align-items:center;justify-content:center;font-size:.8rem;flex:none;
}

/* pillar 05: publicidad en meta visual */
.demo--ads{display:grid;grid-template-columns:.9fr 1.1fr;gap:22px;margin-top:24px;align-items:start;}
.ad-card{background:var(--blanco);border-radius:14px;overflow:hidden;border:1px solid rgba(0,0,0,.08);box-shadow:0 20px 40px rgba(0,0,0,.08);}
.ad-card__tag{font-size:.68rem;opacity:.55;padding:10px 14px 0;margin:0;}
.ad-card__head{display:flex;align-items:center;gap:10px;padding:8px 14px;}
.ad-card__avatar{width:28px;height:28px;border-radius:50%;object-fit:cover;}
.ad-card__name{font-weight:700;font-size:.82rem;margin:0;}
.ad-card__copy{padding:0 14px 12px;font-size:.82rem;opacity:.85;margin:0;}
.ad-card__media{height:130px;display:flex;align-items:center;justify-content:center;font-size:3rem;background:var(--crema-2);}
.ad-card__cta{margin:14px;text-align:center;background:var(--oliva);color:#fff;padding:10px;border-radius:8px;font-weight:600;font-size:.85rem;}
.ad-metrics{background:var(--crema-2);border-radius:12px;padding:22px;display:grid;grid-template-columns:1fr 1fr;gap:18px;}
.ad-metric{display:flex;flex-direction:column;}
.ad-metric .stat__num{font-family:var(--font-display);font-size:1.7rem;color:var(--terracota);}
.ad-metric__label{font-size:.72rem;opacity:.7;text-transform:uppercase;letter-spacing:.5px;}
.budget-gauge{grid-column:span 2;margin-top:6px;}
.budget-gauge__label{font-size:.82rem;font-weight:600;margin-bottom:8px;}
.budget-gauge__track{height:10px;border-radius:6px;background:rgba(0,0,0,.1);overflow:hidden;}
.budget-gauge__fill{height:100%;width:0%;border-radius:6px;background:linear-gradient(90deg,var(--oliva),var(--terracota));transition:width 1.6s cubic-bezier(.22,1,.36,1);}
.reveal.is-visible .budget-gauge__fill{width:100%;}

/* pillar 06: ficha de google visual */
.demo--gmaps{margin-top:24px;}
.gmb-card{
  position:relative;background:var(--blanco);border-radius:14px;padding:22px;max-width:480px;
  border:1px solid rgba(0,0,0,.08);box-shadow:0 20px 40px rgba(0,0,0,.08);
}
.gmb-card__badge{
  position:absolute;top:16px;right:16px;background:var(--oliva);color:#fff;
  font-size:.68rem;font-weight:700;padding:5px 12px;border-radius:20px;
  animation:pulse-soft 2s ease-in-out infinite;
}
.gmb-card__head{display:flex;gap:14px;}
.gmb-card__avatar{width:48px;height:48px;border-radius:10px;object-fit:cover;}
.gmb-card__name{font-weight:700;margin:0;}
.gmb-card__type{font-size:.78rem;opacity:.65;margin:2px 0 6px;}
.gmb-card__stars{color:#e0a527;font-size:1rem;display:flex;align-items:center;gap:2px;}
.gmb-card__rating{color:var(--negro);opacity:.6;font-size:.72rem;margin-left:6px;}
.gmb-card__addr{font-size:.85rem;opacity:.8;margin:16px 0 14px;}
.gmb-card__actions{display:flex;gap:10px;}
.gmb-card__actions span{
  background:var(--crema-2);padding:8px 14px;border-radius:20px;font-size:.78rem;font-weight:600;
}

/* timeline */
.timeline{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;}
.timeline__item{
  background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.1);
  border-radius:var(--radius);padding:26px;
}
.timeline__item--highlight{background:linear-gradient(160deg,var(--terracota),var(--terracota-dark));border:none;}
.timeline__month{
  display:inline-block;font-size:.75rem;text-transform:uppercase;letter-spacing:1.5px;
  color:var(--oliva);font-weight:700;margin-bottom:10px;
}
.timeline__item--highlight .timeline__month{color:#fff;opacity:.85;}
.timeline__item p{opacity:.85;font-size:.92rem;}

/* projection chart */
.chart-card{
  background:var(--blanco);border-radius:var(--radius);padding:28px 24px;
  border:1px solid rgba(0,0,0,.06);height:360px;
}

/* pricing */
.pricing{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;}
.price-card{
  background:var(--blanco);border-radius:var(--radius);padding:32px 26px;
  border:1px solid rgba(0,0,0,.06);text-align:center;
}
.price-card--highlight{
  background:linear-gradient(160deg,var(--negro),var(--negro-2));color:var(--crema);
  transform:scale(1.04);box-shadow:0 30px 50px rgba(0,0,0,.15);
}
.price-card__label{text-transform:uppercase;letter-spacing:1.5px;font-size:.75rem;opacity:.7;margin-bottom:10px;}
.price-card__amount{font-family:var(--font-display);font-size:1.9rem;color:var(--terracota);margin-bottom:14px;}
.price-card--highlight .price-card__amount{color:var(--oliva);}
.price-card__amount span{font-size:.9rem;font-family:var(--font-body);opacity:.7;}
.price-card__desc{font-size:.85rem;opacity:.75;margin:0;}
.pricing__footnote{text-align:center;margin-top:36px;opacity:.7;font-size:.9rem;}

.invest-breakdown{
  max-width:480px;margin:56px auto 0;background:var(--blanco);border-radius:var(--radius);
  padding:28px 24px 32px;border:1px solid rgba(0,0,0,.06);text-align:center;
}
.invest-breakdown__title{font-weight:600;margin-bottom:18px;}
.invest-breakdown__chart{height:360px;position:relative;}

/* cta */
.cta-row{display:flex;gap:16px;justify-content:center;flex-wrap:wrap;margin-top:10px;}
.btn{padding:16px 30px;border-radius:40px;font-weight:600;font-size:.95rem;transition:transform .2s ease, opacity .2s ease;display:inline-block;}
.btn:hover{transform:translateY(-3px);}
.btn--primary{background:var(--terracota);color:#fff;}
.btn--ghost{border:1px solid rgba(255,255,255,.3);color:var(--crema);}

/* footer */
.footer{
  background:var(--negro-2);color:var(--crema);text-align:center;padding:40px 24px;opacity:.85;
}
.footer__logo{height:26px;margin:0 auto 12px;}
.footer p{margin:0;font-size:.8rem;}

/* responsive */
@media (max-width:900px){
  .nav__links{gap:16px;font-size:.8rem;}
  .about{grid-template-columns:1fr;}
  .about__photo{max-width:220px;height:280px;margin:0 auto 30px;}
  .brandboard{grid-template-columns:1fr;}
  .pillars{grid-template-columns:1fr;}
  .pillar--wide{grid-column:span 1;}
  .demo{grid-template-columns:1fr;}
  .menu-demo{grid-template-columns:1fr;}
  .timeline{grid-template-columns:1fr;}
  .pricing{grid-template-columns:1fr;}
  .price-card--highlight{transform:none;}
  .ad-metrics{grid-template-columns:1fr 1fr;}
  .gmb-card{max-width:100%;}
  .referente-people{grid-template-columns:repeat(3,1fr);}
  .section{padding:80px 0;}
}
@media (max-width:480px){
  .ad-metrics{grid-template-columns:1fr;}
  .budget-gauge{grid-column:span 1;}
  .referente-people{grid-template-columns:repeat(2,1fr);}
}
@media (max-width:600px){
  .nav__links{display:none;}
}